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While the website has historically be used as a recruitment tool and the place to in effect post your CV it is becoming a significant global social network for business. Therefore it needs to be integrated into a company's overall social media plan.
Companies can use LinkedIn to target and communicate with key business influencers and decision makers on a one to one basis.
I do not recall Partnership Plus ever letting us down. They do not 'go silent' about its clients for months
on end.